Here Are Some of the Coolest On-page SEO Techniques to Elevate Your Website in 2021
On-page SEO means optimizing things your visitors can see. It is a very straightforward SEO practice, and unlike the off-page SEO, works on a pattern, and so On-page SEO checklist can easily be implemented without a lot of vagueness for every site in a similar way. Anyway, the techniques might differ from organizations depending on the preference, and as a leading Seo service provider in Singapore, these are on-page SEO techniques which we recommend to every website looking for growth in 2021.
On-page SEO ranking factors are not only supposed to be different search ranking techniques, but also content. You do SEO for traffic, and your results are never going to be good if you can’t convert first-time visitors into regular customers. Also, you want people to find engaging content in your site; Google tracks the time visitors spend on your website while ranking, and the bounce rate shouldn’t be high. Thus, before moving to the technical aspect of the On-Page Seo, you should have excellent content, and we have talked more about that in SEO and content marketing integration.
Now let’s talk about the Technical On-Page SEO Techniques for Optimization of various constituents on your page.
The Title Tag
The title tag, or also known as the SEO title, is the one that is shown in Google search results when the engine displays your site. Title tag works as both, something that brings visitors and catches their eyes. Here are the things to take a not of while designing your title tag:
You should use the focus keyword. Keywords help the Google search engine discover sites but are careful not to overstock.
It shouldn’t be so short that nothing is conferred, at the same time the title tag can’t be too long such that it doesn’t fit. Anything between 50 to 70 characters would do fine.
The title should be attractive; you could use tail keywords to make people want to click on your links. Tell people in the title why they wouldn’t want to miss out on your content.
Take this article as an example. The focus keyword was ‘on-page SEO techniques’ and what we mentioned ‘The Best on-page SEO techniques For 2021’, which gave our readers a view that this article has been updated to work in the present context.
You describe your page in the meta description, so be witty to include things that make visitors get into your site. This is longer than the title but still has limited characters, so be careful what to put in the available words.
Add a focus keyword and if needed, a secondary keyword too. However, this doesn’t necessarily apply in the case of the meta description.
Instead of saying what the content is about, tell people how the content will help them. The meta description isn’t just a ‘description”; it is that part of the search result that is going to generate clicks.
The meta description shouldn’t be too long or too short. Between 150 to 160 characters could be a good bet. Sometimes, a more succinct description will do, but we don’t recommend going more than the available characters.
Optimizing meta description is a vital one among the on-page SEO steps, so be a litter extra careful while designing your meta description.
Many get confused between the header and title; the title is what the search engine shows, while the header is what visitors see after opening the page. As the title has a limit on characters, headers give you a chance to clarify your visitors further about what the content is about. The search engine also uses the header to categorize the article, so you still need a focus keyword.
There might be various headers in an article depending on its length and type, but one is a must for SEO. And make sure that the header is used to tell about the material rather than bringing visitors, design it accordingly.
URLs might be overlooked, but are as important as all other SEO on-page ranking factors. Don’t go with long and messy URLs, ask for yourself if you would even want to click on something like:
Or something like
And if possible, you can also try and add a keyword on your URL.
Internal linking is also one among the most effective On-page SEO techniques that you will need to master in 2021. This means creating a link in am an article which leads to another article in your site; this is to increase the engagement which will finally result in better search results. Here are the tips on how to improve on-page SEO using internal links:
Make sure you have at least one link in every page. None of your pages should be the dead end.
Don’t use a lot of internal links on a single page. This is just going to annoy the reader, and thus they won’t hesitate to exit.
Use links on bold text, this will help while the search engine crawls your site.
Finally, only use internal links on relevant context. Don’t let your links be random.
Thus, with the above on-page Seo tutorial, you can conclude one thing, these on-page SEO techniques are easy to implement, all you need is a good content creator with SEO knowledge or yourself be one.
Contact SEO Marketing Singapore for the best on-page SEO services in Singapore. Our SEO techniques checklist will make you one of the top websites in no time.