On-page SEO Techniques for 2021 (Updated August 2021)

Here Are Some of the Coolest On-page SEO Techniques to Elevate Your Website in 2021

On-page SEO means optimizing things your visitors can see. It is a very straightforward SEO practice, and unlike off-page SEO, it works on a pattern, so an on-page SEO checklist can easily be implemented without a lot of vagueness for every site in a similar way. Anyway, the techniques might differ from organization to organization depending on preference, and as a leading SEO service provider in Singapore, these are on-page SEO techniques that we recommend to every website looking for growth in 2021.

 

Content

On-page SEO ranking factors are not only supposed to be different search ranking techniques, but also content. You do SEO for traffic, and your results are never going to be good if you can’t convert first-time visitors into regular customers. Also, you want people to find engaging content on your site; Google tracks the time visitors spend on your website while ranking, and the bounce rate shouldn’t be high. Thus, before moving to the technical aspect of On-Page SEO, you should have excellent content, and we have talked more about that in SEO and content marketing integration.

Now let’s talk about the technical on-page SEO techniques for the optimization of various constituents on your page.

 

The Title Tag

The title tag, also known as the SEO title, is the one that is shown in Google search results when the engine displays your site. The title tag works as both something that brings visitors and catches their eyes. Here are some things to keep in mind while designing your title tag:

You should use the focus keyword. Keywords help the Google search engine discover sites, but be careful not to overstock.

It shouldn’t be so short that nothing is conferred, and at the same time, the title tag can’t be too long so that it doesn’t fit. Anything between 50 to 70 characters would be fine.

The title should be attractive; you could use tail keywords to make people want to click on your links. Tell people in the title why they wouldn’t want to miss out on your content.

Take this article as an example. The focus keyword was ‘on-page SEO techniques’ and what we mentioned was ‘The Best on-page SEO Techniques for 2021’, which gave our readers the view that this article has been updated to work in the present context.

 

Meta Description

You describe your page in the meta description, so be witty to include things that make visitors get into your site. This is longer than the title but still has limited characters, so be careful what to put in the available words.

Add a focus keyword and, if needed, a secondary keyword too. However, this doesn’t necessarily apply in the case of the meta description.

Instead of saying what the content is about, tell people how the content will help them. The meta description isn’t just a ‘description”; it is that part of the search result that is going to generate clicks.

The meta description shouldn’t be too long or too short. Between 150 to 160 characters could be a good bet. Sometimes, a more succinct description will do, but we don’t recommend going beyond the available characters.

Optimizing your meta description is a vital one among the on-page SEO steps, so be extra careful while designing your meta description.
Headers

Many get confused between the header and title; the title is what the search engine shows, while the header is what visitors see after opening the page. As the title has a limit on characters, headers give you a chance to clarify further to your visitors what the content is about. The search engine also uses the header to categorize the article, so you still need a focus keyword.

There might be various headers in an article depending on its length and type, but one is a must for SEO. Make sure that the header is used to tell about the material rather than bringing visitors, and design it accordingly.

 

URLs

URLs might be overlooked, but they are as important as all other SEO on-page ranking factors. Don’t go with long and messy URLs; ask yourself if you would even want to click on something like:

www.domainname.com/tishishsihl12/websiteeo3959/name/35 -hotowyyysdfag

 

Or something like

www.domainname.com/simple-url

 

And if possible, you can also try to add a keyword to your URL.

 

Internal Linking

Internal linking is also one of the most effective On-page SEO techniques that you will need to master in 2021. This means creating a link in an article that leads to another article on your site; this is to increase engagement, which will finally result in better search results. Here are some tips on how to improve on-page SEO using internal links:

Make sure you have at least one link on every page. None of your pages should be dead ends.

Don’t use a lot of internal links on a single page. This is just going to annoy the reader, and thus they won’t hesitate to exit.

Use links in bold text, this will help while the search engine crawls your site.

Finally, only use internal links in relevant contexts. Don’t let your links be random.

Thus, with the above on-page SEO tutorial, you can conclude one thing: these on-page SEO techniques are easy to implement; all you need is a good content creator with SEO knowledge, or yourself.

Contact SEO Marketing Singapore for the best on-page SEO services in Singapore. Our SEO techniques checklist will make you one of the top websites in no time.